The traditional model of car ownership is undergoing a transformation. With the rise of mobility services, many consumers are shifting their focus from owning vehicles to accessing them as part of an on-demand service. The automotive industry is evolving rapidly, with manufacturers developing new cars tailored for mobility services rather than individual ownership. This shift is reshaping how we think about transportation, urban mobility, and the role of vehicles in society.
What is Mobility as a Service (MaaS)?
Mobility as a Service (MaaS) refers to a digital ecosystem where consumers can access multiple transportation modes — cars, bikes, scooters, and public transport — through a single platform. MaaS integrates ride-hailing services, car-sharing programs, and even long-term leasing solutions into one comprehensive system. Instead of owning a car, consumers can use an app to access a vehicle when they need it, paying only for the time or distance traveled.
This …