Skip to content
  • Home
  • Blog
  • Contact Us

For Your Cars

  • Home
  • General Articles
  • D-Ford design to the next level
General Articles
10 December 2022

D-Ford design to the next level

For commercial drivers, their vehicles play a central role in their business success. These vans and trucks rack up high mileage and often double as mobile offices. In many cases, drivers are working to high-pressure efficiency targets where every second counts. Monitoring the changing needs of this segment is no easy task.

Ford is the leading commercial vehicle brand in both the US and Europe, and plans to keep that title. To do so, it must not only respond to user feedback but also anticipate it. That task falls to D-Ford.

D-Ford serves as Ford Motor Company’s Global Innovation ‘start-up lab’ focused on developing human-centred design. “We’re putting the customer right at the heart of our design process,” says Usha Raghavachari, Lab Director at D-Ford. She set up the division in 2019, bringing together an eclectic bunch of software developers, engineers, data scientists, product designers, and business model specialists. “We are working to deeply understand the needs of the customers we’re trying to serve,” she tells Automotive World. “At the same time, we look at signals of what is going to change in their world in the future. We put those two together in our process and create new products and services.”

Autos

Post navigation

Previous Post
Next Post

Recent Posts

  • Cars Loved by Hollywood Celebrities
  • The Ideal Vehicles for Farmers: A Comprehensive Guide
  • The Role of an Automotive Technician: Mastering the Art of Vehicle Repair
  • The Best Cars for Mothers: Comfort, Safety, and Practicality
  • Automotive Engineer: Driving Innovation in Cars

Categories

  • Automotive Engineer
  • Automotive Technician
  • Best Cars
  • Car Shop
  • General Articles
  • Old Cars
  • Used Cars

About us

  • Home
  • Contact Us
  • Disclosure Policy
  • Sitemap

Advanced Materials antique autos automotive Automotive Engineer automotive mechanic Automotive Software automotive tech automotive technician Autonomous Vehicles Autos auto technician auto technicians bmw technician Buying Used Cars car classic automobiles collector cars Electrification Emissions Control historic automobiles hot rods Mechanical Engineering mother of classic cars mothers day muscle cars my mother the car Old cars Performing Test Drives Powertrain Systems retro rides Safety Systems technician the mother of all classics cars the mother of classic cars toyota technician used car Vehicle Design vehicle history vintage vintage vehicles yesteryear's wheels

For Your Cars

Back to top
Proudly powered by WordPress | Theme: Memory by GretaThemes.
For Your Cars
  • Home
  • Blog
  • Contact Us
Add your widget here